With the new year well underway, the enthusiasm for new beginnings and seasonal types of donation drives has generally waned.
The need hasn’t.
As the next quarter of the year edges closer, nonprofits and charities need to have a clear vision for the future and plan ahead, just like we do in our own lives. A campaign centered on current events, holidays, and special occasions is one technique to pique the interest of funders and supporters. There are many types of donation drives that can be launched from notable upcoming days – these are also opportunities to educate donors about why specific items are needed, not just during the high donation period at the holidays and end of the year.
Spring
The season changes, the sun feels warmer, the grit from winter melts away, and something stirs inside us. It’s time. It’s time to spruce up the home in the season of new beginnings. Spring cleaning is a routine that many undertake, albeit some begrudgingly. With sunshine and a clean home comes a better sense of well-being and we can help people experience the joy that comes with fresh and revived surroundings. Consider organizing an online spring drive, like this one, or collect funds for a bulk purchase to help those in your community experience a fresh start and a new season.
April
Stories have been connecting children, families, and communities for generations. Stories captivate audiences and reduce feelings of isolation. People laugh, cry, and feel immersed in stories.
April kicks off with International Children’s Book Day on April 2 making no better time to build a book drive that emphasizes diversity and inclusion is a key opportunity for your organization to reach into communities.
April 7 is World Health Day. Health and wellness remain areas of high need with looking at populations that benefit most from outreach and social services. Developing a drive that focuses on hygiene supplies for those in need. Roonga is equipped to assist with bulk purchasing or to help organize an online donation drive of supplies like this one. The need for supplies like toothpaste, soaps, toothbrushes, and socks is ever-present. Your support can help improve someone’s life.
Easter rolls around on April 9 this year. Leading up to Easter is a great opportunity to utilize the day as a fun outreach that focuses on gift baskets for children in need. Baskets can include such ideas as candy, coloring books, crayons, small activities, and of course, some chocolate. Play the Easter Bunny this year and make children smile with a campaign like this one.
May
May ushers in National Foster Care Day on May 2. For children and youth entering foster care, the experience can leave them feeling alone and scared. An age-appropriate comfort bag goes a long way to bringing comfort and belonging. Consider launching a campaign to gather backpacks and duffle bags that include books, hygiene products, a blanket, socks, and even a new stuffed animal for any age. What a great way to support and show compassion for children and youth living in foster care.
Mother’s Day lands on the second Sunday of May. Raising children comes with surprising costs. An online Baby Shower donation drive is a unique way to support new moms in your community. Putting together a drive that consists of diapers, wipes, onesies, shampoo, and even outlet covers and cabinet locks is a great way to support your community of moms.
On the flip side, consider pampering moms with an online donation drive that surrounds self-care items and personal indulgences like makeup kits, nail polish, manicure sets, facial masks, and assorted teas. Moms will thank you.
As May closes out, the last Monday brings Memorial Day and a time to honor veterans. For those who gave so much, many find in their hearts to give back through drives dedicated to helping those who served for us. Organizations can operate online donation drives, like this one, to benefit veterans and veteran groups by seeking donations for hygiene supplies, bedding, hats and mitts, cleaning supplies, and even art supplies to help veterans express their creativity.
June
Shopping for moms always seems easier than shopping for dads but if you and your organization decide to kick off a Father’s Day (third Sunday in June) inspired campaign to support dads in your community, we have some ideas.
Dads like self-care, too. Consider including beard balm, body wash, shaving cream and razors, coffee, a mug, gift cards, barbecue seasonings, and even a lawn chair! Dads would be thrilled to be remembered and acknowledged at this time of year.
June 19, also known as Juneteenth, is a time to reflect on our history and focus on unity, inclusion, and diversity. Consider developing a book drive, like this one, that focuses on collecting books to provide education about the meaning behind this significant day in American history.
Summer arrives on June 21 and with that comes the end of another school year. Worn-out backpacks, broken pens and pencils, and frayed binders make their way to the trash, ushering the prime opportunity for launching school supply drives for the next school year. Online school supply drives like this one, or this one, that focus on back-to-school supplies and prefilled backpacks have become something that many families rely on to send their children back to class with quality supplies to get them started on the right track.
About Roonga
Nonprofits and charity organizations can use Roonga’s purchasing power to secure high-quality products, boosting the impact of their campaigns. Our web platform helps companies and organizations increase their influence outside of their immediate vicinity while focusing their online donation efforts.
Reach out to Roonga to get started building your online drive or to get a quote for a bulk purchase. We are privileged to host successful programs and campaigns through our tried-and-true services, and we look forward to collaborating with you to improve the future.